Visa Tokenization in Brazil: Enhancing Security for Online Transactions
In Brazil, 400 million tokens issued; 63% of online transactions are tokenized, covering various card credentials.
Leandro Garcia highlights tokenization’s role in securing payments, enhancing user experience, and preventing $650 million in frauds.
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Visa has recently achieved the significant milestone of issuing ten billion tokens globally, marking a major step in the adoption of digital payment security measures. In Brazil, the payment giant has issued 400 million tokens, where 63% of the platform’s online transactions are now tokenized. This includes credentials for credit, debit, and prepaid cards, significantly enhancing the security and innovation of digital financial transactions.
Tokenized transactions are considered more secure and are less known to the general public. Visa reports that tokenized operations have a fraud rate five times lower than non-tokenized transactions. This makes tokenization a critical pillar of security for entities processing large volumes of transactions, such as banks and retailers.
“These results demonstrate how Visa tokens help issuers and merchants manage large payment flows in a secure, reliable manner, and in compliance with accountability guidelines. The increase in the adoption of technology improves the consumer experience and enhances their security when shopping online,” explains Leandro Garcia, Executive Director of Digital Payment Solutions at Visa.
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