Unknown speaker -- -- Analyst
Sure. I mean, as Elon and Vaibhav both said, we are on plan to meet that in the first half of next year. Ambition has always been to lower the cost of our vehicles to increase the adoption of sustainable energy and transport. Part of that is lowering the cost of our current vehicles, which is where all of the personally owned vehicles that we sell today come in.
But the next stage in that, really as it fits into AI road map, is when we bring in robotaxis, which lowers the initial cost of getting into an EV -- and those -- that's really where we see the marriage of EV road map and the AI road map.
Elon Reeve Musk -- Chief Executive Officer and Product Architect
Yeah. It will be like with incentive. So, 30K, which is kind of a key threshold.