“I would say we protect ourselves with speed,” she added, confirming that Tozero’s approach is based on a “process innovation” that’s protected as a trade secret, though it’s not patented. “The entire process, steps or parameters, the order, how we do specific things, that is completely our ‘Coca Cola’ [trade secret] recipe,” she added.

Tozero believes it can expand its approach to reclaim other raw materials that could be used as “energy sources,” though it wouldn’t specify which materials it may add later.