What many have achieved with the new tech, from Midjourney and LLMs to smart algorithms and data analysis, is beyond radical. It’s a technology that, like most of the silicon-based breakthroughs that came before it, has a lot of potency behind it. It can do a lot of good, but also, many fear, a lot of bad. And those outcomes are entirely dependent on how it’s manipulated, managed, and regulated.

It’s not surprising then, given how rapidly AI has forced its way into the zeitgeist, that tech companies and their sales teams are equally leaning into the technology, stuffing its various iterations into their latest products, all in the aim of encouraging us to buy their hardware.