Runway’s Continues its Reign in the GenAI Video Space

Last month, Runway partnered with Lionsgate to introduce AI into filmmaking. Runway aims to bring these tools for artists, and by extension bring their stories to life. This deal would open the doors for many of these stories to appear on the big screen eventually. Runway’s tools have also been employed in Hollywood before.

“I don’t think text prompts are here to stay for a long time. So a lot of our innovation has been on creating control tools,” said Runway CEO Cristóbal Valenzuela in an interview on how AI is coming to Hollywood and the need for giving creators more access and freedom over video generation.