Key Takeaways

• Gusto's approach to building AI applications involves empowering non-technical team members to write recipes that guide the AI assistant Gus.
• The recipe-based approach leverages the expertise of non-technical team members, particularly those in customer support, to build more relevant and effective AI applications.
• The approach has several benefits, including improved customer experience, increased efficiency, cost savings, and improved collaboration.
• The recipe-based approach will likely become more prevalent in the future, as companies seek to build more human-centered and customer-obsessed AI applications.