Roku Will Shift Its Focus From Streaming Players & Active Users to Focus on Advertising & Subscriptions
Roku has announced impressive third-quarter earnings, exceeding Wall Street expectations and demonstrating continued growth for the streaming platform provider. However, the company also revealed a significant shift in its reporting strategy, opting to discontinue quarterly updates on streaming households and average revenue per user (ARPU) starting in the first quarter of 2025.
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Strong Q3 Performance:
Roku’s third-quarter results highlight its strong financial performance:
Total net revenue reached $1.062 billion, a 16% increase year-over-year, marking the first time the company has surpassed $1 billion in quarterly revenue.
Gross profit reached $480 million.
The company reported a net loss of 6 cents per share, significantly better than the anticipated loss of 32 cents per share.