Kapoor was kicking off a conversation at TechCrunch Disrupt 2024 about “new data pipelines” in the context of modern AI applications, where he was joined by Vanessa Larco, partner at VC firm NEA; and George Fraser, CEO of data integration platform Fivetran. While the chat covered multiple bases, such as the importance of data quality and the role of real-time data in generative AI, one of the big takeaways was the importance of prioritizing product-market fit over scale in what really is still the early days of AI. The advice for companies looking to jump into the dizzying world of generative AI is straightforward — don’t be overly ambitious at first, and focus on practical, incremental progress. The reason? We’re really still figuring it all out.