For decades, however, engineers have been tantalized by the virtues of motors based on an entirely different principle: electrostatics. In some applications, these motors could offer an overall boost in efficiency ranging from 30 percent to close to 100 percent, according to experiment-based analysis. And, perhaps even better, they would use only cheap, plentiful materials, rather than the rare-earth elements, special steel alloys, and copious quantities of copper found in conventional motors.