Garman's approach to generative AI was driven by a desire to understand how customers would use this technology, rather than simply racing to be the first to market. "They're going to want a platform that they can actually have the flexibility to go build on top of and really think about it as a building platform as opposed to an application that they're going to adapt," he said. This approach has allowed AWS to establish itself as a leader in generative AI, while also providing customers with the flexibility they need to integrate this technology into their applications.