The Rise of In-Silo Content: How Generative AI is Revolutionizing the Way We Consume Online Information

In recent years, social media platforms like Facebook and Twitter have undergone significant algorithmic changes, effectively ending the practice of promoting posts with links. This shift has forced users to adapt, posting content directly on the platforms instead of directing followers to external sites. The emergence of generative AI has further accelerated this trend, with platforms nOW prioritizing content that is created and consumed within their own ecosystems.