The Power of Headlines: Amplifying Fear

News headlines are a critical component of the media's influence on public sentiment because they serve as the first point of contact for readers and set the tone for the entire article. Often, people do not even read the entire article but just take away the headline. Moreover, headlines play a particularly significant role in the context of AI because public understanding is still limited. Many individuals do not understand AI, so quick media soundbites and attention-grabbing headlines can have a major impact on how they feel about the technology. TO explore the types of sentiments that are expressed in headlines about AI, researchers used advanced natural language processing (NLP) techniques, machine learning (ML), and large language models (LLMs) to analyze the sentiment and themes present in AI-related headlines.