The Chick-fil-A Play app will launch on Nov. 18 and will feature a variety of content, including an original animated series, scripted podcasts, games, recipes, and e-books — all designed to entertain families, the company shared in an email to Quartz.
“We’re not looking for heads-down, solo screen scrolling,” said Dustin Britt, Chick-fil-A’s executive director of brand strategy. “Everything on the Chick-fil-A Play App is designed to encourage more talking, laughing, and playing together both online and in-person.”