They mainly focus on the end result or the event and tell us that this is how easy it is. The process which is the most important part is removed from the equation. This part can never be skipped. Sooner or later we realised the lie we've been sold. Making money is really not easy, if it was, many more people would've probably being wealthy. It's a process that takes time and effort.
The truth is that all over the internet people are looking for easy ways to do things or accomplish feats. One of the most searched thing to easily get is money. Affiliate marketers and YouTubers take advantage of this to rake in millions of views and endorsements while preaching to actually teach people how to make easy money, it's even a bigger pyramid scheme
Yes, it's what gets the most attention as people are easily lured into the vision that these marketers project. Many keep falling for it to this day even though we subconsciously know that nothing comes easy.
Not a lot of people of building.. however those who appreciate the process of Building and what they can futuristically achieve will understand that nothing comes easy and stop enriching people who just needs number to inflate their income.