Your words have truth to them. I've seen plenty of systems fail because of a lack of load testing or anticipation of impending system loading. I like Hive. I want to see it succeed. It's a hard sale if the devs are successful in onboarding the masses to just have them leave.
A lot have come and gone, but nothing compared to the coming market potential. The early failures should see us ready for some success. A little attention at the right time in the right spot, and everything changes here now.