Since they are mainly skillful and knowledgeable about software, I doubt they have are specialized in marketing.
Seems so, because I had some conversations directly with him. But then who is going to lead that effort is the question.
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I believe @lordbutterfly is leading the marketing efforts (but I'm a very new Hiver, and may be incorrect.)
Still, it may be worth checking out his profile as his marketing proposal did secure funding.