I remember when I was a kid, it was popular to save money, and I had TWO piggy banks... One was empty (lol), but the other one had some money...
And then, in a certain period of time, nobody was talking about saving... savings rates went down, and today there are even negative in some countries... Everyone talks about spending, consuming, etc...
But, I have a feeling that the importance of savings will come very soon back to people...