This is why i don't believe in marketing crypto. It's a snowball effect that takes place, or a self fulfilling prophecy. The more the price gains, the more people notice it, the volume gains more people notice it, the more people use it, and so on. High price and marketcap leads to higher prices and a larger market cap.
I think marketing is a Layer 2 function. Few care about the back end stuff which is essentially what Hive is.
Promote what is built upon it. That can target the proper user base for each application, adding to the collective.
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