This all is done with the goal of expanding the number of stakeholders. Loyal users are very valuable. While they get the benefits of the product or service, there is nothing else tied to their patronage. Tokenization will alter this completely.
Do you mean that loyalty should offer the premise for incentivization by tokenization? I think this is good, I've never fully understood how tokenization can alter or change the course of a project.
Posted Using LeoFinance Beta