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That sounds like a plan. And in the process it'd create some web2 like social solid base on the chain.

Yeah my goal is, first and foremost, to make Lions feel appreciated and that their effort here is worth it. But also, to promote a healthy community to web 2 and show case how great we have it here.

I think podcasts and the threadcasts for those would slowly bring new people here if we promote via twitter. So this is a good direction.

Yup, and a healthy, thriving community is the greatest 'marketing strategy' I think any platform can have. Happy Lions = news being spread!