What happens online is vastly based on a mere momentary whim, a topic that you are passing the time on, unless you are stuck in a spot somewhere and doing things offline. What is said and published online is valuable if a person gets the impression that they are talking to someone who will help them or pose a positive challenge to them. That can be anyone who happens to come along (even AI).
The gigantic "social media" machinery that is going on everywhere is a modern pastime. Simply because one has nothing better to do at the moment and it's doable.
It is complete in its meaninglessness when the whole system leads itself into similar absurdity. I would say the majority of the channels are an expression of mere chatter and self-delusion (me included).
AI will create "content" without question. It feeds on the input that comes in and the question is whether it does that through Google search. If what the common user publishes is the measure of things that AI uses to create content, we get exactly the mediocrity that we ourselves put into the internet sphere. Because, how does AI distinguish quality from its opposite? It can't. Impossible. Because there is no code in achieving an instrument which can detect that. Because it is not definable.
Nothing I publish I would call ingenious, original are only real life stories which happened to me. The frequency of competitions and badge collecting has reached a level that can only be joked about. From Mother's Day and Remembrance Day and Vegan Day and Hairspray Day and Fasting Day and God knows what other mottos are proclaimed daily, it's a sign of a ludicrous self-irony that takes to extremes what can even be drifted there. Diligence card collectors and checkbox fillers follow the big community drivers and celebrate each other's "achievements" and awards won. Fiction people regularly write and submit to contests is already influenced highly by movies and literature. Only that the original movies are way better and the original books of way more quality than what the average person tries to copy from there with their "own words". HaHa!
It will get even funnier when AI takes over so that everyone just picks any headline that triggers them and loads their content with meaning. The adulation of the content generated by such AI and the admiration that will surface in the comments would evoke the admiration of any court jester. LOL- Because then you cannot distinguish human from AI responses. Does it even matter?
I would find it more hilarious if AI resorted to content from books that are on banned indexes and difficult to obtain. My ideal unearnest vision of AI generated content would be a foolish AI that, when chatted with, would insult, irritate, tell jokes and offer paradoxes.
For their part, the established community operators could have some fun and let an AI moderate the comments section. This would never tire and respond to all comments, so that really no one feels neglected. No one would be "left behind" and would be "taken care off". All were "equally integrated". AI, the perfect mom and dad. LOL
It's totally useless to try to track down AI generated content because it happens online. In physical life, of course, it's something unthinkable, but since people now think the virtual world is more real than the tangible one, that will be a huge success too. People will respond as eagerly to publications as they do now.
They will follow - and are doing it at present - the infrastructure someone else provides them with. The individual exposes himself to a whimsical anonymous crowd, from which this individual receives thumbs up or down. There is no regulatory and no rules and as far as I view the situation it suits those who operate within and out of the internet. While in ancient times the mob was gathered in the Roman theatre to receive bread and play, it now gathers everywhere online. Anonymous singletons against other singletons, who never met, never hugged, kissed, sexed, bumped, worked with each other, "voting" in utter confusion and distraction about "this and that", all of which holds the singletons as a homogen mass fascinated and fastened in their online-seats.
"What a coup!", one might say if it were a coup thought of one genius or one person, which it wasn't. It was the work and ideas of many many people who created this surreal form of "communication" which now seems to turn itself into non-communication.