Most people do not understand crypto, because they have never forced themselves to think about the value of anything, they just take what they have been conditioned to understand as gospel.
This part made me to remember when I wanted to introduce someone to hive and he said he is not interested that anything crypto is not in his schedule that he doesn't want to invest and lose money then I laughed. His mindset his that all crypto blockchain are the same due to the fact they lack how other blockchains operate especially hive where you gain knowledge and also earn as well without losing anything.
Nearly everyone will join crypto eventually - not all will come to Hive though.