One study in 2020 found that 71 percent of Instagram users would edit their selfies with Facetune before publishing them, and another found that media images caused the same drop in body image for women and girls with or without a label disclaiming they’d been digitally altered. There’s a direct pipeline from social media to real-life plastic surgery, sometimes aiming for physically impossible results. And men are not immune — social media has real and measurable impacts on boys and their self-image as well.