I understand the use of influencers although I don't like it. And the impact that this can cause, so it is ideal that if a project will use this type of advertising at least look at what community they manage and bring correct organic users
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This is important, many times this type of influencer services are hired, and we end up having followers for nothing that has to do with our product, this is something that we must study well before doing it, not pay money to anyone.
I agree with you. Using influencers to produce hype, tends to attract all kinds of people looking for all kinds of things. But generally these people might not have the right mindset towards the project