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🧵 2. Oxford Economics study reveals that with strategic planning, India's beer industry could double its contribution to GDP without increasing overall alcohol consumption.

🧵 3. India's beer industry supports the agricultural chain from farmers to distributors. By growing beer consumption, millions of jobs can be created, boosting economic growth.

🧵 4. Challenge ahead: Addressing illicit alcohol consumption in India. Collaborative efforts needed to tackle this issue to triple per capita beer spending and enhance economic growth.

🧵 5. Tackling illicit alcohol market in India can generate additional $36 billion for the economy and create nearly 5 million new jobs, primarily in rural areas.