Good point! I think the popularity and the boom of NFTs caters to our need to collect things. For some the urge is stronger but I guess it's in the DNA of all of us since the hunter/gatherer days.
Use cases is something I'm looking and hoping for and perhaps more and more projects will go in that direction.
What Disney did here is actually quite clever from their perspective, the technology is great but name 'NFT' is tainted so they'd just stop using it. Some might call it diverting customers and I can also understand that argument.