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RE: LeoThread 2025-12-23 22-43

in LeoFinance15 days ago

Part 3/9:

Recognizing that lion dance is often misunderstood and underrepresented online, especially in Singapore, the troupe employs TikTok to reach out to a broader, younger audience. Social media has become a powerful tool for them, helping challenge stereotypes that portray lion dancers as gang members or troublemakers. Many members discovered the art through TikTok, inspired by viral videos and trends, which prompted them to try out for the team.

The use of platforms like TikTok is a strategic move by the leaders to bridge the gap between traditional cultural practices and digital engagement, ensuring that the next generation appreciates and continues this heritage.

Legacy and Leadership: Following in Family Footsteps