Part 7/10:
Questions persist about the long-term viability and growth of TikTok under this new structure. Kevin Mayer suggested that the app's core monetization strategies—primarily advertising and e-commerce—will continue largely unaffected. ByteDance will maintain oversight over ad sales and monetization, which are vital for the platform’s revenue.
Meanwhile, user experience might see minimal disruption, as app updates and downloads are designed to be seamless, with a smooth transition for existing users. The app's operational model remains interoperable globally, with the U.S. data encapsulated domestically to meet security standards.