Part 2/12:
Following the backlash, Bud Light experienced drastic declines in sales, with some reports estimating an immediate drop of around 177%. The company scrambled to recalibrate its image, implementing strategic measures such as hiring notable figures like Shane Gillis and attempting to restore goodwill with influential personalities like Dana White. While the brand appears to have recovered to some extent, the shadow of the controversy still looms, raising questions about whether Dylan Mulvaney herself can successfully rebound amid ongoing cultural debates.