Part 2/11:

Historically, James Bond has been a carefully protected branding, built on Fleming's original novels and meticulously crafted films. However, with Amazon's takeover, there are widespread fears that the franchise's creative integrity is giving way to corporate greed. Rumors suggest that the new stakeholders are more interested in maximizing intellectual property (IP) value through spin-offs and ancillary shows rather than preserving the core essence of Bond.