Part 9/12:

One recurring theme is Hollywood’s failure to innovate or produce original content. The industry’s reliance on IP, big budgets, and star power—rather than fresh storytelling—has resulted in a dearth of engaging new films. Studios are trying to reinvent moviegoing with gimmicks like 4DX, pot-friendly screenings, and social media-driven campaigns, but these do little to address the core issue: audiences aren’t interested in mediocre or politicized movies.

The decline in theater attendance, down approximately 11% from the previous year and nearly 40% compared to pre-pandemic levels, highlights this crisis. Many believe that the core problem is an oversaturation of content and a lack of high-quality, original storytelling that can compete with streaming services and home entertainment.