Part 7/11:

The Changing Landscape: Hollywood’s Focus and Production Choices

The current industry climate emphasizes intellectual property, franchises, and established universes—Marvel and its ilk—over original storytelling, making it harder for new stars to emerge organically in big-budget films. Actors like Michael B. Jordan or Jonathan Majors build significant filmographies, but their star power isn’t yet comparable to their veteran counterparts. Meanwhile, many established stars get re-cast repeatedly in franchise roles, reinforcing their presence and reputation.