Part 4/10:
Given these dynamics, men must adopt a strategy of high-volume effort to succeed on dating apps. Scott Galloway estimates that the average man might need to swipe about 200 times to secure five matches, and from those, perhaps only one date ensues. This grueling process emphasizes that success on these platforms is akin to a numbers game, similar to telemarketing or cold calling.
To put it plainly, if a man’s success rate is about 0.5%, he must be prepared to put in significant effort—swiping extensively, engaging in many conversations, and accepting numerous rejections. The key takeaway is that massive action is non-negotiable; success depends on persistence and volume rather than initial finesse.