Part 8/12:

The industry, meanwhile, appears aware of these tensions. Some argue that studios have managed to keep political messages out of trailers and promotional content to maximize appeal. Yet, the inclusion of actors like Liu, who vocally promote ideology, risks creating a divide. Notably, the marketing push for Barbie has been vast, with some suggesting it has been among the most expensive marketing campaigns in recent history, partly aimed at leveraging the movie's cultural cachet.