Part 7/12:

Joseph Ling’s Vouch, a digital concierge platform established in 2016, faced immediate operational setbacks as hotel bookings plummeted during the pandemic. Early struggles with overestimating demand, financial depletion, and pivoting away from initial plans tested the founder’s resolve.

Persistence paid off when Vouch participated in a hotel innovation challenge backed by the Singapore Tourism Board. They developed a contactless temperature check feature integrated into their digital concierge, enabling hotels to efficiently monitor health protocols. This innovation proved a lifeline, allowing Vouch to expand services across multiple hotels, providing a much-needed contactless solution. Their story underscores how agility and responsiveness can transform adversity into opportunity.