Part 3/13:
This language isn’t just a set of slang words—it’s a whole new linguistic ecosystem. It’s built online, spreading through platforms like TikTok, Roblox, Twitch, and social media, often starting as inside jokes among streamers and content creators before permeating broader youth culture. Unlike traditional slang—which filtered from subcultures to mainstream—brain rot seems to originate within the online sphere and mutate at an exponential pace.