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The Culture of Brain Rot: How Gen Alpha’s Slang Is Reshaping Communication
In an era dominated by the internet and digital communication, a new linguistic phenomenon known as "brain rot" has taken hold among younger generations, particularly Gen Alpha and Gen Z. This rapid, insular slang, often nonsensical or deeply niche, is making it increasingly difficult for older generations and parents to understand the way today’s youth converse. The impact of this cultural shift extends beyond mere vocabulary—it's altering how cultures emerge, evolve, and sometimes fade into obscurity.