Part 1/12:
The Rise of Charcoal: Miracle Ingredient or Marketing Gimmick?
In recent years, the color black has taken over a surprising array of products—from foods to personal care items—thanks to activated charcoal. Its jet-black hue has become stylish and trendy, with claims that it offers detoxifying, purifying, and whitening benefits. But how much of this is backed by science, and how much is just savvy marketing? Let’s delve into the truth behind activated charcoal’s popularity.