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Stone’s journey into ASMR began as a personal solution to insomnia. “The main reason I started is because I couldn’t fall asleep,” he explains. Curious about the phenomenon, he searched for related videos and found that the experience of sound and visual triggers could be very soothing. His videos focus on tapping, brushing, and other textured sounds that supposedly generate euphoric tingles, often around the spine, inducing sleep and relaxation.