Part 4/12:
Critics and insiders are questioning whether Sweeney’s rapid rise in the lingerie domain is more about her star power than her business acumen. Unlike seasoned entrepreneurs, Sweeney’s background is primarily in acting, with only minimal experience in product development or brand management. Her production company and acting career have overshadowed her entrepreneurial endeavors, prompting some to view her involvement as a high-risk cosmetic for a mainstream celebrity venture.