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Because the NFL controls the sale of television rights at the league level, individual teams lack the incentive and ability to negotiate cheaper deals. Consequently, it becomes expensive for consumers to watch football. Viewers face a patchwork of options: local network broadcasts, Thursday Night Football on Amazon or ESPN, supplemental packages like the Sunday Ticket, which costs hundreds of dollars to access all out-of-town games, and other specialized streaming packages.
This complex and costly structure has made watching football more inconvenient and expensive than ever. Fans who want to see all their favorite games, especially those outside their local markets, face a significant financial barrier, a direct result of collusion and monopoly-like behavior sanctioned by the league.