Part 8/12:
The Zootopia success is seen as a game-changer for Disney's China strategy. Historically, Disney has had a mixed record in China, with some films struggling to gain traction. Now, with the Chinese box office surging—possibly exceeding $300 million and even threatening to break $1 billion in cumulative revenue—the company views this as an extraordinary rescue for Bob Iger, who has been increasingly focused on the Chinese market.
This success appears to have convinced Disney that Zootopia could be the key to long-term cultural reintegration in China, especially as the company considers expanding its Chinese theme parks and licensing more locally tailored content.