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While the film performs like a franchise starter, the reality is more nuanced. Originally, Beetlejuice was a standalone film with only a cartoon series in the 90s expanding its universe. Unlike modern franchises with multiple sequels, spin-offs, and expansive universes, Beetlejuice’s legacy is rooted in its initial movie.
The idea of a film called Beetlejuice becoming a franchise might be premature or overly ambitious, especially given that this sequel is only their second film. Some fans of the original may be skeptical about the need for a second installment, particularly since the first movie possesses a unique charm that’s challenging to replicate or expand upon.