Part 2/9:
Despite hopes for a comeback, the year 2023 witnessed a significant decline across multiple fronts. The box office, which had shown some resilience but was still below 2019 levels, continued to fall short. More alarmingly, theater attendance plummeted by roughly 40%, with fewer people choosing to watch movies on the big screen. This decline wasn't just a minor blip but a clear signal that consumer interest in traditional theatrical releases remains waning.