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The emphasis on identity politics and activism in recent Star Wars projects has become a stark departure from the franchise's original focus on storytelling and adventure. Kennedy's long tenure and her apparent dominance over the creative direction have seemingly prioritized diversity headlines over compelling narratives.
Fans have become increasingly frustrated with this approach, which they see as a core reason for the franchise’s decline. The focus on "agenda-driven storytelling" has alienated core fans, who supported the franchise for escapism and adventure, not political or social messaging.