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Disney in Turmoil: Bob Iger's Conflicting Narratives and the Company's Challenging Year

The Return of Bob Iger and Unmet Expectations

When Bob Iger made his highly anticipated return to Disney as CEO a year and a half ago, many believed he would steer the entertainment behemoth back to its glory days. Known for his previous successful tenure, Iger's comeback was seen as a beacon of hope for revitalizing Disney’s faltering empire. However, reality quickly diverged from these optimistic visions.