Part 11/13:

While initial responses were reliable, complex follow-up questions—such as requesting a complete campaign overhaul—posed challenges. The agents sometimes generated generalized responses rather than specific, actionable advice. Addressing these issues remains a key research focus.

Future Directions

Looking ahead, Pixus plans to:

• Expand Agent Complexity: Incorporate more specialized and hyperspecific agents to cover a broader spectrum of marketing tasks.

• Improve Reconciliation: Develop advanced conflict-resolution strategies to manage increasing recommendation diversity.

• Refine Validation: Broaden evaluation metrics and data collection, integrating more human feedback and automated validation to ensure continual improvement.