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This misalignment hampers their ability to drive change. The speaker urges leaders to ensure data teams are empowered, strategic, and integrated into decision-making processes. Without influence over budgets and strategic goals, data initiatives remain siloed or ineffective.

Alignment of KPIs and Business Outcomes

A recurring theme is the importance of measuring data team performance through business impact rather than just technical milestones:

• Instead of rewards for building models or deploying complex algorithms, organizations should evaluate contributions based on revenue generated, cost savings, or strategic advantages.

• The speaker recounts how meticulously tracking the effect of his team's work led to more aligned objectives and, ultimately, greater impact.