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Chili's parent company, Brinker International, recently reported that its fourth-quarter sales rose by nearly 15% compared to the same period in 2023. In an industry where many restaurants are witnessing declining traffic and flat sales, such achievements are extraordinary. The company's total revenues exceeded an impressive $4.4 billion in fiscal 2024, a record level for the organization.

The turnaround did not occur overnight; it is the result of steady work over the past two years under the leadership of CEO Kevin Hochman. Reflecting on the challenges and strategies involved, Hochman explained that the journey began with an emphasis on the fundamentals of casual dining, a path fraught with difficulties yet vital for reconnecting with today's consumers.