Part 6/11:
The rise of Chinese EV manufacturers such as BYD, NIO, and MG has become a notable challenge for Ford. These companies leverage China's dominance in battery production to offer affordable electric vehicles that provide significant features at lower price points. Struggling to compete with the aggressive pricing tactics of these newcomers, Ford finds itself at a distinct disadvantage. The influx of value-driven Chinese EVs has pressured traditional automakers like Ford to rethink their strategies to stay relevant.